World Famous ‘Gerber Baby’ Just Celebrated Her 90th Birthday

When you think of baby food, chances are the first brand that comes to mind is Gerber. In 1927 in Fremont, Michigan the company was founded by Daniel Frank Gerber. Daniel Gerber was originally in the business of canned fruits and vegetables but decided to make strained foods for babies at his wife’s suggestion. Today, Gerber is the go-to brand of baby food across the US and throughout much of the world.

Gerber has also long been famous for something else – the Gerber Baby! That baby face that appears as the logo on all of those jars of puree is one of the most recognizable brands. Have you ever wondered who that baby was?

If you’ve ever had baby food, you’re for sure familiar with the Gerber brand.

Gerber Baby

Gerber was started by Daniel Frank Gerber and his wife, a pediatrician.

Gerber Baby

Today, the Gerber brand is virtually synonymous with baby food.

Gerber Baby

One reason is their iconic logo: the Gerber Baby!

Gerber Baby

So who is that adorable baby?

Gerber Baby

 

The Gerber Baby is actually a lovely little old lady called Anne Turner Cook. Here she is in 1998, posing with the charcoal portrait that made her famous.

Gerber Baby

The original charcoal sketch was done by family friend Dorothy Hope Smith, in 1927. One year later, Gerber launched a contest to find the face of their brand. Smith submitted her sketch, promising to finish it if it was chosen, but Gerber ended up loving the “rough” version so much that they just went with it!

Dorothy is a retired English teacher and mystery novelist.

Gerber Baby

Here she is on her 90th birthday!

Gerber Baby

If you know someone who might like this, please click “Share!”